Full-Service Overseas Crowdfunding
Helping Brands Enter Global Markets

$0+ Total funds raised
$0 Largest single campaign
Japan No.1Total Raised 2× RecordTaiwan Crowdfunding All-Time HighJapan CF Record WadizSole China Partner

Official Partnerships Across Major Crowdfunding Platforms

MadSpace is an officially recommended agency for Kickstarter and Indiegogo in the US and Europe, Makuake in Japan, Wadiz in Korea, and flyingV and ZecZec in Taiwan. These partnerships give campaigns priority access to platform resources—an advantage teams without official backing cannot offer.

Kickstarter
KickstarterRecommended Marketing Expert
Indiegogo
IndiegogoRecommended Agency
Makuake
MakuakeSole Official Partner in China
Wadiz
WadizSole Official Partner in China
flyingV
flyingVRecommended Agency
ZecZec
ZecZecRecommended Agency

Use Crowdfunding to Open the Door to Global Markets

Crowdfunding is more than fundraising. It is a connected path to market: from the first prospective customers to long-term sales channels, each step builds momentum for the next.

Build an Audience

Social media and paid campaigns build a pool of high-intent leads before and during the launch.

Validate Market Demand

Real orders show how the market responds to your product, reducing the risk of overseas expansion.

Generate Early Sales

For a limited period, crowdfunding platforms can generate around 5 to 20 times the traffic of a typical e-commerce platform, making them an ideal place to scale early sales.

Build Brand Awareness

Concentrated media and creator coverage during the campaign can build brand awareness in a short period.

Expand Sales Channels

People who do not convert during the campaign become high-value retargeting audiences, significantly reducing the cost of developing new sales channels.

A Crowdfunding Formula Proven Over Ten Years

Our standard process sets out what happens at every stage, how long it takes and what will be delivered, with full visibility throughout.

017-14 days

Setup

We define the campaign plan, key product messages, required assets and platform submission schedule.

  • Application document preparation
  • Custom campaign plan
  • Asset coordination
  • Platform review submission
  • Key product messages
Setup phase illustration: campaign plan documents and review checklist
0230 days

Development & Shoot

Prototype preparation and creative production run in parallel, so the team has the material needed for pre-launch marketing and PR.

  • Working prototype for the shoot
  • Product photography and video
  • Small-batch production units for PR
  • Business development
Development and shoot phase illustration: product filming and asset production
0330 days

Pre-launch

Advertising, surveys and content move forward together, bringing target customers into the audience pool before launch.

  • Meta / Google ad campaigns
  • Lead collection from target audiences
  • Survey analysis and optimization
  • Creator and media outreach
  • Campaign page design and copy
  • Landing page build
Pre-launch phase illustration: ads and email funneling potential users
0430-60 days

Live Campaign

When the campaign goes live, pre-launch demand converts while official platform resources and coordinated marketing channels go live together.

  • Meta / Google ad campaigns
  • Official platform resource coordination
  • Creator reviews and media coverage
  • Email and LINE marketing
  • Third-party crowdfunding communities
Live campaign illustration: rising data growth curve
05

Post-Campaign Sales

We carry the campaign's momentum, visibility and traffic into direct-to-consumer stores, marketplaces and selected offline channels.

  • Order processing and shipping follow-up
  • Backer after-sales support
  • Customer-list management
  • Handover to the e-commerce operations team
Post-campaign conversion illustration: traffic extending into multiple channels

Test Demand Before You Launch

Pre-launch testing uses ad results, sign-ups and survey feedback to guide positioning, pricing and budget decisions. The examples below come from MadSpace campaigns.

A real pre-test ad post running on Meta

Ad Reach

Potential customers discover the product through Meta and Google ads.

TECNO Pocket Go warm-up landing page with email signup

Landing Page Sign-Up

Interested visitors reach a product landing page and leave their email address, becoming qualified leads.

TECNO Pocket Go private Facebook community

Customer Community

Interested users can join a Facebook group, creating a direct audience the brand can reach again.

TECNO Pocket Go pre-launch survey

Pre-test Survey

Pre-launch users answer questions about purchase intent, pricing and product expectations.

MadSpace daily ad data breakdown and pre-test market report

Pre-test Market Report

The findings are summarized in a report covering audience response, pricing and recommended advertising budgets to guide the next stage of pre-launch marketing.

In-Depth Brand, Media and Creator Outreach

We work with some of the industry's most influential media and creators to improve campaign performance and build global brand awareness. Our network includes 20,000+ contacts worldwide, and one campaign coordinated coverage from as many as 68 media outlets.

Resources Coordinated Across Multiple Channels

From platform placements to retail shelves, we can bring eight types of resources together for one campaign. Every photo below comes from a real MadSpace project.

A MadSpace campaign featured on a crowdfunding platform homepage banner

01Homepage Banner

Through close platform partnerships, campaigns have a stronger chance of securing homepage banner placement.

Dedicated official support from a crowdfunding platform in action

02Dedicated Platform Support

We coordinate platform messages, ad placements, page optimization support and media resources.

A MadSpace native-speaking specialist hosting a live-selling stream

03Native-language Livestreams

MadSpace's dedicated native-language specialists host online product demonstrations and live-selling sessions.

Third-party crowdfunding community affiliate promotion in action

04Crowdfunding Community Promotion

We coordinate affiliate marketing through third-party communities like BackerMany and Kickstartech.

Long-term display of a partner brand at a local retail store

05Local Retail Stores

We coordinate long-term product displays with local specialist retailers.

Crowds at a HOVERAir offline demo event in Japan

06Offline Demo Events

Local specialists host hands-on sessions where customers can try the product, ask questions and build confidence before buying.

Neakasa brand booth at CES

07Trade Show Exposure

Technology trade shows increase media exposure and connect brands directly with industry buyers.

Hollywood actress Carrie Bernans endorsing a partner brand

08Celebrity Endorsement

Our network of public figures and athletes can generate high-impact visibility for the brand.

Data-Driven Media Buying with Transparent Reporting

Advertising is not a black box: the team records performance daily, reviews it weekly and gives clients full visibility into the work.

A database of hundreds of thousands of target customers

Our crowdfunding audience data spans AR, VR, photography, home appliances, outdoor products, pet products and other categories, giving each campaign a tested starting point for launch targeting.

Daily data logs and weekly reviews

Every project manager is trained in media buying, logs performance daily and reviews results weekly to continually pursue the highest possible ROAS.

Creative production for major campaigns

Our designers, video editors and copywriters have worked on major campaigns and can deliver high-quality assets at the pace a launch requires.

Reporting Framework

  • Weekly meetings with a detailed to-do list
  • Campaign strategy adjusted when the data changes
  • Full transparency across every workflow
  • Weekly campaign progress breakdown
  • Native-language local customer support
  • Full review after the campaign ends

All of the above are real ad creatives produced by the MadSpace design team

Strong Reviews from Dozens of Brands

MadSpace provides Chinese brands with comprehensive, high-quality global marketing support and has especially strong experience in overseas crowdfunding.

Lai YongsaiCEO, Formovie

I'm happy to recommend MadSpace. The team has deep crowdfunding experience and works to a high professional standard.

Zhou YuBrand Sales Director, Smartmi

MadSpace pays close attention to detail, strives for excellence, and provides professional advice and support that help deliver outstanding results.

Anderson ChenProject Director, flyingV

The MadSpace team is committed and responsive. Their customer service has made a real difference to our users.

Jane ZhanOverseas Sales Manager, FeiyuTech

When we had to rethink product-market fit and adjust our strategy, the MadSpace team responded quickly and helped us work through the next steps.

Jing LingMarketing Director, PinturaLife

MadSpace was highly recommended to us, and the team's reputation was well deserved. Our Taiwan campaign reached NT$10 million in 15 days.

Shen ZhouyiCross-border Operations Director, Furbulous

We value MadSpace's approach to market localization. Their work has helped PetSnowy enter new markets, especially through crowdfunding.

Vincent TsangOverseas Marketing Director, PetSnowy
FAQ

Crowdfunding: Common Questions

What we handle, where we work and what to prepare before we assess a campaign.

What can MadSpace handle for a crowdfunding campaign?

Depending on the project, we handle market research, positioning, campaign pages and creative, pre-launch advertising, email and community management, PR and creator outreach, live campaign operations, customer service and logistics coordination.

Which markets and crowdfunding platforms do you support?

MadSpace supports the US and Europe, Japan, South Korea and Taiwan, including Kickstarter, Indiegogo, Makuake, GREEN FUNDING, Wadiz, flyingV and ZecZec.

When is the right time to contact MadSpace?

Get in touch once the product and launch plan are taking shape. An early review gives us time to assess the market, positioning, creative requirements and pre-launch schedule.

What should we send for an initial assessment?

Use the contact page to share the product link, target markets, expected launch date and the support you need. A crowdfunding specialist will reply within 24 hours.

Ready to Launch Your First Overseas Crowdfunding Campaign?

Tell us about your brand and product. A crowdfunding specialist will contact you within 24 hours with a free assessment and a launch plan for the US and Europe, Japan, Korea and Taiwan.

Get a Free Launch Assessment